TORONTO — The company running the defunct department store once known as Hudson's Bay is changing its name — again.
New court documents filed overnight show the retailer and its subsidiaries have been renamed as numbered companies.
A website for the court monitor appointed to guide the retailer through creditor protection said that the company and its subsidiaries had been given various names beginning with Rupert Legacy on Aug. 8.
Rupert Legacy was a reference to Prince Rupert, the Bay's first governor, and Rupert’s Land, a vast swath of wilderness Hudson's Bay was given control over in 1670, when it began as a fur trading business.
Retailer spokesperson Tiffany Bourré says the Rupert Legacy name was a placeholder it used before making the switch to numbered companies.
The department store had to make the change as a condition of an agreement it signed with Canadian Tire Corp. Ltd. to sell its name and trademarks for $30 million.
This report by The Canadian Press was first published Aug. 13, 2025.
Companies in this story: (TSX:CTC.A)
Tara Deschamps, The Canadian Press
